Privacy and cookie policy

Essex Influencers Ltd.
Effective Date: 26 Nov 2024

1. Introduction

Essex Influencers Ltd. ("we," "us," or "our") values your privacy and is committed to protecting your personal data. This privacy and cookie policy explains how we collect, use and protect your data when you interact with our website — www.essexinfluencers.com.

We are a registered company in England and Wales with a registered address and HQ at 10 Market Place, Southend-on-Sea, Essex, SS1 1DA. Our company number is 15796836.

For any questions about this policy, please contact us at:

  • Email: hello@essexinfluencers.com

  • Post: Data Protection Officer, Essex Influencers Ltd., 10 Market Place, Southend-on-Sea, Essex, SS1 1DA

By using our website and services, you agree to this policy. Please review it periodically for updates.

2. What data we collect

We may collect the following types of data:

For influencers:

  • Personal details (e.g., name, contact information).

  • Social media handles and publicly available content on platforms such as TikTok, Instagram, YouTube etc.

  • Information about your interests, expertise and previous collaborations.

For clients/brands:

  • Business contact details (e.g., name, email, company name).

  • Campaign preferences and marketing needs.

Website visitors:

  • Browsing data (e.g., IP address, cookie data) collected through analytics tools.

We do not collect special category data unless explicitly required and consented to.

3. Purpose of data collection

We collect and use your personal data for the following purposes:

For influencers:

  • To create personalised portfolios showcasing your skills, style, and social media content.

  • To match you with suitable brand collaborations and campaign opportunities based on your profile.

  • To contact you regarding potential collaborations and manage your participation in campaigns.

For clients:

  • To recommend influencers based on your campaign goals and requirements.

  • To facilitate communication, contracts, and payments between you and influencers.

For all users:

  • To manage accounts, respond to inquiries, and enhance user experience on our website and services.

  • To send service-related communications, such as campaign opportunities (for influencers) or updates.

  • To improve and promote our services, including using anonymised data for analytics.

Compliance:

  • To meet legal obligations, including compliance with data protection laws like the GDPR.

Marketing communications:

  • To send promotional updates and news about Essex Influencers Ltd., if you’ve opted in.

  • Opt-out: You can unsubscribe from marketing communications at any time via the opt-out mechanism provided in marketing emails, SMS or WhatsApp.

  • Note: Campaign-specific communications for influencers are not classified as marketing but are part of our core service.

4. Cookies

We use cookies to improve website functionality and gather analytics.

  • Necessary cookies: Enable core functionality.

  • Analytics cookies: Help us understand user behavior and improve our services.

Even after accepting our cookie policy, you have full control over your cookie preferences. A button is located at the bottom of each page, allowing you to modify your cookie settings at any time.

For more details about cookies and how they work, visit: www.allaboutcookies.org.

5. Sharing your data

We may share your data under the following conditions:

With clients: We share influencer portfolios with brands for collaboration purposes.

With service providers: For hosting, analytics and payment processing.

Legal obligations: If required by law or regulatory authorities.

We take reasonable steps to ensure that any third parties handling your data on our behalf comply with applicable data protection laws and maintain appropriate safeguards. However, please note that we cannot guarantee their full compliance.

6. Data retention

We retain personal data only as long as necessary for the purposes outlined in this policy:

  • Influencer data: Retained for active collaborations, potential future opportunities, and marketing communications if you have opted in. Upon account deletion request, we will remove your data, except for records we are legally obligated to retain.

  • Client data: Retained for the duration of campaigns, necessary record-keeping, and future marketing purposes, such as sharing updates about our services or potential collaboration opportunities.

Both influencers and clients may opt out of marketing communications at any time by contacting us or using the unsubscribe mechanism provided in our communications.

7. Your rights

Under data protection law, you have the right to:

  • Access: Request a copy of your data.

  • Correction: Fix inaccuracies in your data or update it.

  • Deletion: Request removal of your data where applicable.

  • Objection: Opt-out of certain processing activities, such as marketing.

To exercise your rights, contact us at hello@essexinfluencers.com

8. Security measures

We take the security of your data seriously. All personal data is securely stored using advanced technical safeguards and encryption measures. Essex Influencers Ltd. operates under strict data protection policies and our staff is fully trained to handle your information responsibly and in compliance with data protection laws.

Essex Influencers Ltd. is registered with the Information Commissioner's Office (ICO) under registration reference: ZB787192. In the unlikely event of any data breach, we are committed to remaining fully compliant with all legal obligations, including informing the ICO and all affected parties.

9. Data storage outside the UK

We use trusted third-party services to process and store data, some of which may operate outside the UK or EEA. When data is transferred internationally, we rely on service providers that implement adequate safeguards in compliance with UK and EU data protection laws.

These providers adhere to internationally recognised data protection standards, such as Standard Contractual Clauses (SCCs) or similar mechanisms, to ensure your personal information is handled securely and lawfully. While we do not directly control where these services process data, we carefully select reputable partners known for their robust data protection measures.

10. Policy updates

We may update this policy. Changes will be posted here with an effective date.